Coupons and promo codes + $5 cash back 2017 benefit both the customers and the stores or companies. This is because if they were not benefitting both of them, they would neither issue them nor receive them. There are various reasons why stores offer coupons and through these we will be able to know how they benefit them. One of the reasons is to get the consumers attention. Stores need to have ways to attract customers to their products instead of those of the competitors’. These ways include using coupons.
As a store, when you have a new product, you need to let the consumers know. The consumers need to be encouraged to try out a new product. This can be done though advertisements. A store could advertise its new products to the consumers by offering free samples. This way, the consumer will know what the product is, it’s price and the discounts offered. If the consumer likes the product he or she will visit your store.
Another reason why companies print coupons is to get repeat customers. Some promotions need consumers to use a reward during their next visit to the company. These promotions bring customers to the store for the first time to buy an item and get a coupon and the second time to buy an item and then use the coupon they got during their first visit. Companies print coupons as a way to put their efforts out in the market to get new customers for their products.